• Viewing public search for the “ideal” man/woman — we crave onscreen icons that harkens back to that ideal self-image
• Film start becomes an object of our desire as the persona of the actor blurs with that of the character
• New cinematic styles and techniques transformed actors into the viewer’s ideal, positioning the actor as an eroticized and fetishized icon
• Close ups made them larger than life but also close enough to touch
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